To be able to compete today, tomorrow and the day after, it is not enough to do one-off organisational work. You need to organise to drive innovation in several horizons. According to Steve Coley (2009), innovation work can be divided into three parallel horizons. The first horizon (H1) is about incremental innovation in today’s business, extending the existing S-curve of the company. Horizon 2 (H2) is about expanding and building new business (the next coming S-curve, a mix of incremental and radical innovation) through innovation. Horizon 3 (H3) is an explorative and radical approach to future S-curves, to be commercialised in H2, ending up in H1.
The Itonics platform facilitates to manage your innovation portfolio according to time horizons. The below picture illustrates this on the basis of the trend radar.