Are you also having the feeling to be bombarded by trends insights reports, studies and gurus. Can’t you see the wood for the trees anymore. Are you having trouble to distill the most relevant trends of today, tomorrow and longer term. Do you fear to have a too short term focus or a “me too” experience. Are you getting a kind of trends fatigueness and failing to stay alert.
As to us there is no alternative for looking ahead into the future and to spot trends in a timely fashion in view of creating future opportunities. However the abundance of information can effectively “blind you”, ie information overload and lack of structured tools to analyse and deal with them Accordingly we recommend the use of digital tools like Trend Radar from Itonics.
More info on Itonics.