“Planned opportunism” is Vijay Govindaraja’s term for responding to an unpredictable future by paying attention to weak signals—early evidence of emerging trends from which it is possible to deduce important changes in demography, technology, customer tastes and needs, and economic, environmental, regulatory, and political forces. That attention gives rise to fresh perspectives and nonlinear thinking, which help an organization imagine and plan for various plausible futures. Planned opportunism is a discipline that creates a “circulatory system” for new ideas; develops the capacity to prioritize, investigate, and act on those ideas; and builds an adaptive culture that embraces continual change.
We couldn’t agree more and highly recommend reading the article at https://hbr.org/2016/05/planned-opportunism . The messages expressed align very well with our approach re Trends mgt and the identification of opportunity spaces.